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Vizeum was created for the new era of media: A convergent world where consumers and content come together, in real time, on platforms and devices; a global world massively impacted by digital technology which is totally reshaping the environment that brands and people live in.

Vizeum embraces every dimension, linking social, mobile, offline and online, generating emotions and trust, and building powerful connections between brands and people at speed and scale.

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News

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Vizeum wins Greater Building Society

14th Dec 2015

This win comes off the back of Vizeum recently announcing the win of iNova Pharmaceuticals and BBC Worldwide. Matthew Hingston, Head of Marketing, at Greater Building Society said, "Vizeum stood out to us from the very beginning of our pitch process and we are really looking forward to working with them. They presented the most thorough and impressive submission, and their reputation for delivering …

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Peugeot use ‘TV Sync’ technology to target consumers with social media content

5th Nov 2014

By Mumbrella Peugeot is launching its new Peugeot 308 with a TV sync campaign which sees the car brand use “TV sync” technology to send tailored messages via Facebook to coincide with when a user has seen the new TV spot. The campaign, developed by Vizeum, Snakk Media and with creative by Havas, uses Snakk Media’s ‘TV Sync…

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Head of strategy Ben Taylor offers his opinion in a story on brand facelifts that went too far

22nd Oct 2014

By B&T Magazine Just as celebrities continue to chase the elusive elixir of youth, brands too are constantly trying to look young and stay relevant in this high-churn consumerist world. But there’s a danger of going too far, reinventing the brand in a way that makes it unrecognisable to its fans. There’s a lesson for us all that Bridget Jones’ Diary actress Renee Zelwegger has to …

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6 Cringeworthy Live TV Blunders

9th Oct 2014

By Jane Clinch In honour of the antics of a passionate Rabbitohs supporter on TV earlier in the week, Vizeum Sydney’s digital director Jane Clinch takes a look at some of the most memorable live TV gaffes from the past few years. Ah the perils of live TV. Whilst there are constantly live moments being captured and broadcast, when it comes to the unexpected, for networks it can be a PR or legal …

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Dentsu Aegis Takes Time Off For Charity

10th Jul 2014

One Day for Change If you’re looking for the Dentsu Aegis crew today at their respective offices you may be staring at empty desks. The network has embarked upon a quest to volunteer their time today to support a cause or charity in the community – ‘One Day for Change’. It’s the first time this has been run and the network is buzzing. “It has been brill…

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Vizeum Wins Warner Bros

10th Jul 2014

After a highly competitive pitch process, Vizeum has been appointed by Warner Bros Home Entertainment for all media strategy, planning and buying duties.

Vizeum impressed Warner Bros with a strategy founded in clear consumer insights and innovative thinking.  Speaking of the appointment, Roberto Perez Antolin, Group Marketing Director at Warner Bros Entertainment Group of Companies Australia sai…

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Vizeum aligns with Ella Bache

26th Jun 2014

Vizeum has been awarded the communications strategy, media planning and buying for iconic skincare brand, Ella Baché. Vizeum will work with Ella Baché to promote their range of products and services. Working with a select number of media partners, they will take a holistic approach to communications planning not just from a brand perspective, but also at a franchisee level to ensure the activity i…

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Vizeum to take ‘aggressive’ approach under Kenny Stewart

23rd Oct 2013

Kenny Stewart has been appointed CEO at Mitchell & Partners and Vizeum in a role which sees the Mitchells Brisbane MD step up to drive business strategy and commercial operations across the companies. For the full article: http://www.adnews.com.au/adnews/mitchells-…

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Vizeum appoints Kristian Barnes as APAC CEO, unveils new ‘Connections that count’ positioning

8th Oct 2013

Aegis Media agency Vizeum has appointed Kristian Barnes as CEO, Asia Pacific. Barnes will relocate from Australia where he was chief commercial officer for Aegis Media Australia and New Zealand to Singapore to fill the position. For the full article: h…

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Heinz’s ‘other Big Red’

30th Jul 2013

AFL player and commentator Cameron Ling’s famous red hair has won him a new job – as brand ambassador for Heinz’s new range of Big Red tomato sauce. Ling, the former Geelong player who now commentates on the AFL on the Seven Network, will appear in above the line, point of sale and experiential activations for Heinz over the coming months as the ‘other Big Red’. For the full a…

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